A BRIEF HISTORY
OF RUDE
Rude Mechanicals – like so many great stories, nights and regrets – starts with wine.
After several combined decades working in the wine industry, it was time for us to scratch another itch and experiment with all the other drinkable stuff we’d been ignoring. Unfortunately for the five of us, we have a burning passion only to make exceptional stuff, so creating products we were happy with was always going to be tricky…
Fortunately, when you’ve spent your life alongside some of the world’s best makers and minds, you bump into plenty of extraordinary people, with tens of thousands of hours of experience in ‘flavour’, who can help you out.
Rude Mechanicals is a collaboration. We believe in being greater than the sum of our parts. For that reason, we take a fastidious approach to choosing the perfect partner for each of our products. By seeking out those with equivalent drink-making experience, we’re able to harness the collective power of truly world-class palates and create uniquely well-made drinks.
THE
RUDE WAY
We believe there’s an inherent joy in a well-made thing. But "well-made" isn't easy.
That's why we have a deep admiration for those who make it their life’s work to create something that raises the bar for us all.
The Rude Mechanicals way is to be uncompromising in our efforts to produce the best drinks we can, working closely master drink-makers, flavour experts and world-class palates to push us even further. Our guiding lights are absolute product quality and attention to detail at each stage of the process to ensure every sip is as good as it can be.
Everything we do is a joint effort. From cold fields to breezy barns, and round-the-clock drink-making. Our products are the result of hard work and spirited collaboration.
So yes, we’re a drinks company... just one that does things the right way, not the easy way.
